PRODUCT AND MARKETING DEVELOPMENT

We have strong expertise (both legal and marketing) in providing legal advice across new product and marketing strategy development. We can assist with a wide breath of Australian Consumer Law compliance across product development and marketing campaign development.

 
 
 

Product Development


  • Advice on product labelling process

  • Specific advice on nutritional Claims (including health star claims)

  • Packaging compliance with supermarket requirements

Australian Consumer Law


  • Product Claims - advice on misleading and deceptive conduct

  • Advice on direct marketing Issues - including issues related to data privacy and spam

  • Advice on owned and earned media

  • Education - Training or mentoring on Australian Consumer Law issues relating to your business

Communications Advice


  • Development of legally compliant communications such as

  • Social Media

  • Terms and Conditions

  • Website copy

  • Creation of competition and lottery activities

    • Lottery terms and conditions

    • Filing with relevant state bodies

Intellectual Property


We can assist with a range of IP services to protect your brand including:

  • IP Registration

  • IP Searches

  • IP Applications

We also offer contract drafting, review and compliance services. Find out more here

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